Is Google Ads worth it for your business?
Tell us your industry, city, monthly budget and what a customer is worth. You get a forecast of clicks, leads and return, a check of whether your website is ready to convert paid traffic, and a starter campaign plan: structure, ad groups, negative keywords and ad copy.
A verdict, our own budget recommendation worked back from the leads you want, a forecast at industry benchmark rates, a readiness check of your landing page, what your competitors are doing with ads, and a starter plan: campaign split, ad groups from live Google searches, negative keywords, ad copy and the settings that stop a small budget leaking.
Google Ads planner, answered.
Where do the forecast numbers come from?
Industry averages for the Google Search network - cost per click, click-through rate and conversion rate - adjusted for your country and for pricier words in your niche, then converted to your currency. They are a planning range, not a promise: your ads, your page and your competitors move the real numbers.
Does this connect to my Google Ads account?
No. It needs nothing from you but a few facts, and it works before you have an account. An audit of a live account is something our team does as part of a free consultation.
What does the landing-page check look at?
The things that decide whether a paid click becomes an enquiry: response speed, mobile readiness, HTTPS, a tap-to-call phone number, a lead form or booking widget, a clear call to action, trust signals, a headline, and whether Google Ads conversion tracking, GA4 and the Meta pixel are actually installed.
Why is the minimum budget so specific?
Google's bidding needs data. Below about five clicks a day an account never leaves the learning phase; around ten clicks a day it starts optimising within a month. We turn those click counts into money using the cost per click for your industry and country.
Are the ad groups real keywords?
Yes. They come from live Google autocomplete for your niche and city, grouped by intent (local, core, price, research). Volumes are not shown; use our keyword tool for that.
Want it run for you?
Our Google Ads team builds the campaigns, the landing page and the tracking, and reports every week.