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How to Optimize for Google’s Algorithm Updates without Losing Ranking

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25 Oct 2024

If you are a business owner in Cleveland, you must be aware of the nature of the condition of online scene- Google is always changing continuously like the weather out here. One day your website is in the top results and the next day, you can’t see yourself even among below tops. How did that happen? And most important thing, how to fix it? According to expert SEO Company Cleveland, with the right strategies, you can stay on top all the time, no matter how fast Google is changing its algorithm.

Here’s how Qorvatech can help you survive (and thrive) through every Google update without losing your spot of top Local business SEO Cleveland.

So, what are Google’s Algorithm Updates?

Okay, so what does it mean by Google’s Algorithm Update?  Well, it is kind of like surprise tests for your website. They are designed for making search results better, faster and more useful for people. As per SEO Company Cleveland, as much it is good for users, it can really affect your rankings in a bad way if you are well prepared.

The Secret Recipe: How to Optimize for Google’s Updates without Losing Ranking

Are you worried now? Hey, don’t be! There is the good news too- with the help of a little bit of preparation; you can be on top in search ranking of Local business SEO Cleveland; even when Google Algorithms are changing constantly. Here’s how: 

1. Give the People (and Google) What They Want: High-Quality Content

  • Why It Matters: As per the Cleveland SEO specialists Google is actually like a teacher who appreciates and gives you awards in form of high ranking when you complete the homework- quality content. It really appreciates and loves the quality content which gives users what they want and gives real value to search engine.
  • What You Can Do: When you want your website to rank higher on Search Engines, you need to write the type of content which answers the problems of people’s questions, solves their problems and keep them engaged. Oh, and hey; do not do keyword stuffing though- Google is not a fool! 

2. Make Your Website Fast and Fun

  • Why It Matters: Now, when everybody is so much busy; who likes to stay on a slow website? No, right? Then why would Google? It rewards websites which are fast loading and easy to navigate.
  • What You Can Do: If you want Google to like and reward your website, you must optimize your website and speed it up by compressing images and getting rid of slow pages of your website. And also, make sure that it is highly mobile friendly as majority of the people are searching through their phones!

3. Build Trust with Google’s E-A-T (Not the Cleveland Kind)

  • Why It Matters: Genuine and real things matters most and loved by all and that applies on Google too. It goes and prefers websites which have Expertise, Authoritativeness, and Trustworthiness (E-A-T).
  • What You Can Do: Get high quality backlinks from reputable sources, publish expert content and keep your website fast, real and professional. The more trustworthy and reliable it looks, the better your ranking will be.

4. Go Mobile or Go Home

  • Why It Matters: Since the majority of the users are going with phone searches when it comes to Local business SEO Cleveland, websites which are mobile friendly ranks better than the desktop ones. If your website is not mobile friendly, you will be in trouble as Google might not rank you well.
  • What You Can Do: Make sure that your website looks good and runs effectively on phones and other devices as well. You can check out Google’s mobile friendly test for checking if your website passes the test.

5. Keep an Eye on Things with Regular SEO Audits

  • Why It Matters: SEO audits are kind of health checkups for your website as per SEO Company Cleveland. Regular checkups with your Cleveland SEO specialists will help you spot problems even before they become big issues.
  • What You Can Do: You should run an SEO audit regularly with a reliable SEO Company Cleveland so that you know what is right and wrong going on with your website. Fixing the problems will keep you ahead in the game even when algorithm changes.

Avoid These Big Mistakes (Or Risk a Ranking Drop)

There is a high chance that you can make these mistakes when doing SEO of your website as most of the people does. Here they are:

  • Ignoring New Ranking Factors: There are new ranking factors like Core Web Vitals which you should be aware of otherwise you could fall behind.
  • Chasing Shortcuts: With the help of quick fixes like keyword stuffing or buying backlinks might look good and easy but it can affect your website in long run and can get you in trouble.
  • Neglecting User Intent: Your business runs because of users so it is important that you are giving priority to what users actually want and write the content that actually answers the questions they are asking or Google might give you bad rankings.

How Qorvatech Can Help You Stay Ahead of the Game

And do you know what is the best part? You are not alone in this- Qorvatech is here to help you in every part of the process of being on top in search engine. As Cleveland SEO specialists, we have been working in the industry for quite some time now and we have been through all the ups and downs of Google’s algorithm updates, and we know exactly what to do to keep your rankings solid.

Here’s how we can help:

  • We audit your site regularly to make sure everything is running smoothly.

  • We create top-notch content that aligns with Google’s ranking factors.

  • We boost your website’s speed and make it mobile-friendly so you’re ready for whatever Google’s next move is.

You can see traffic boost after we help you by optimizing your site after a major Google update yourself. With Qorvatech, you’re in safe hands!

Final Thoughts: No Need to Panic

Google’s algorithm updates is always changing- true but who says that it has to be difficult and scary; but with only preparation. How to do that? Don’t worry! Qorvatech- the ultimate SEO Company Cleveland got you. We know what to do and no matter what help you need; we are here for you.

Need help? Contact us today for a free consultation and let’s make sure your website is ready to conquer the next Google update!

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